Did you know that dental patients prefer text messaging as the preferred method for communication? Now you know. A recent study by TTAG Systems shows 89% of people use text messaging at least daily for communication.
This survey shows that practices should adopt this channel of communication since it is the most preferred.
So how is text messaging important in dental practice? How crucial is it to patients to use this service? In this article, we are going to discuss text messaging for dentists and how patients make use of this service in the dental practice.
What is Text Messaging for Dentists?
This is simply the use of text messaging software between dentists and patients for appointment reminders, booking dental appointments, and sending general info to patients, among others.
The use of text messages by dentists is growing because of many mutual benefits between patients and dental practice in general. This is because texts are easier to get the message home as opposed to a phone call, which can be ignored by a patient.
Here are 4 ways of how text messaging benefits dentists and patients:
1. Increases Engagement between Patients and the Dental Practice
This element is crucial to keep your patients informed in between a dental appointment. This aspect helps patients keep in touch with your office and informs them of the importance of maintaining good dental health.
As a dentist, you can send quick text messages to your patients about dental tips. This way, a text message to a patient is used to send important information while acting as a tool to maintain contact between the office and the patient.
2. Enhances Communication Volume between the Dentists Office and Patients
As mentioned earlier in the article, it’s easier to send texts than make phone calls. So texting patients is likely to get the message home better and faster. This aspect makes patients more prone to asking for help from their dental practice since it is an easier communication method for them.
On the other hand, dentists can easily send patient reminders about an appointment, or any additional info about their dental issues. Therefore, due to the volume of communication required between dentists and patients, text messages are the most ideal as opposed to any other method like email, or a phone call.
This aspect is due to its ease of use and forms the best communication for a dental practice. Can you visualize the dental office making a call to remind hundreds of patients about appointment reminders?
That would be pretty tiresome for both dentists and patients alike. Text messages are the most ideal for this kind of info.
3. Ensures Patients Honor Dental Appointments
Sometimes, a patient may also be a busy individual. Therefore, a dental appointment may be least on their priorities for that day. But an appointment reminder through text messaging can change that. This reminder can, therefore, prevent them from missing a vital dental appointment.
In this aspect, text messaging for dentists is essential since a dental practice can send thousands of texts automatically without needing to use more staff. Messaging a patient about an appointment is a way to ensure they are always there on time.
4. Provide an Easy Platform for Patients to keep in touch with their Dentists
Can you imagine how tiresome a patient would feel if they had to use email whenever they needed help from a dentist? This element shows how simplicity is important in communication. With text messaging, a patient can easily confirm an appointment, ask for help, or reply to a reminder.
Patients can also use text to ask quick questions about various dental topics. For instance, issues to do with tooth sensitivity, help with dental pain, reminders, and appointment cancellation, among others.
Getting Started With Text Messaging for Dentists
Now that you know the importance of text messaging for dentists, it’s time to dig deeper into the software options. Depending on your texting capability needs, practices can either go for one-way or two-way texting.
The difference between the two texting options is in their messaging capabilities. For instance, one-way texting practices are only able to get people to engage with a modest text. This means, with this option, practices get simple text messages as responses from patients.
On the other hand, two-way texting capability provides more options to engage with patients. It is the ideal option for text messaging for dentists. With this text messaging software option, you can use text for more effective communication.
For instance, you can use it for marketing, giving advice, reaching and engaging patients more robustly. Between the two software options, two-way is less restrictive in terms of communication.
Combining Texting with Marketing
Did you know you can use text messaging software as an advertising tool for your practice? With texts, you can let patients know of the latest services you’re offering. It’s a great and cost-effective way to reach out to new patients.
For instance, you can remind your patients of the new teeth whitening service you are offering and many more.
Finding the Best Texting Software for your Dental Practice
To get the best texting software, always go for what works best for your practice. This means you need to select the option that gives you and your patients the best experience. So are you ready?
- Start with a list of vendors.
- Conduct research on all the vendors
- This aspect will help you find out which vendor offers better services. Outline their pros and cons.
- Contact the vendors that interest you the most and find out if they offer the right solutions for your practice. Once you are sure of the vendor, you can initiate the sales process.
Text messaging for dentists is crucial for patients and dental practitioners. It helps patients receive and respond to messages from the dentists easily. It also helps maintain regular contact and allows important info to be disseminated at once while keeping costs at a minimum.