At a Glance
- Helped with Controlled Margins
- 10-15% Increase in Mobile Orders
- 1.5% Drop in Labor from Phone Automation
Case Study: Little Caesars Pizza
Little Caesar Enterprises Inc. (doing business as Little Caesars) is an American multinational chain of pizza restaurants that was founded in 1959. Little Caesars is the third largest pizza chain by total sales in the United States behind Pizza Hut and Domino’s.
The Problem
Due to labor constraints, Giovanni’s Little Caesars location was having trouble meeting demand due to an increase in foot traffic and a decrease in employee resources. “My fear was losing those customers to a competitor,” Giovanni told us. Wanting to prevent customers from approaching competitors, increase app orders and find help with labor efficiency led them to Reachify.
The Solution
Reachify’s customizable call deflection system makes it easy to find solutions for specific in-store issues by allowing each location to make most popular options easy to access. The self-serve menu now offers callers options for app and online ordering. Orders are directly integrated into Caesar Vision using the online ordering link, so there was no complicated integration for Giovanni to worry about.
“It’s customizaed, which is nice,” Giovanni said. “It fits me in my store and my location.”
“It’s been the best thing since sliced bread,” Giovanni told us.