No matter what type of restaurant you run, it’s very likely that your business will have special circumstances during the holiday season. There are things you can do to make it successful even with the changes you’re likely making.
- Set up an automated phone menu.
Reduce wait times and streamline ordering by implementing a self-serve phone menu that saves time both for you and your staff. Callers can navigate easily and quickly, so they can receive answers to common questions, place an order, get help for third party orders, and more without having to wait on hold or interrupt staff members.
- Make sure your specials are on the menu.
Sales can increase with seasonal menu items that provide a special dining experience. If you’re offering limited time dishes for the holidays, you want people to know about it. Your printed and digital menus alike should reflect the changes that are only available during the season, even if it’s only for a few days.
- Keep your phone up-to-date.
If you have a recording or automated message on your phone, you want it to be as up-to-date as possible. If your staff is still manually answering the phone, you’ll want them to be well-informed of any changes callers might ask about. Regardless, people who call for directions, menu options, catering, reservations, ordering and hours of operation will expect the information they receive on the phone to be accurate.
- Offer online catering and reservations.
In today’s digital age, many people prefer to schedule catering or book a table online. It is faster for them and easier for you. Sync your online system with your restaurant management system or PoS software for efficient catering and table management.
- Train staff on effective phone etiquette during the holidays.
With the influx of holiday callers, it’s essential that your staff is equipped with proper phone etiquette skills to handle each call professionally and efficiently. Consider conducting training sessions focused on active listening, problem-solving over the phone, and effectively conveying information to callers. By ensuring your staff is well-prepared, you can provide exceptional customer service and leave a positive impression on every caller.
Decorating your restaurant can go a long way toward creating an inviting atmosphere for guests. Lights, winter-themed decorations, and festive music creates a unique aesthetic, and it can make the dining experience unforgettable for customers!
- Offer gift cards.
While people are buying gifts for family and friends, gift cards are a must. They are a versatile present that will encourage recipients to dine at your restaurant after the stress of the holidays is over. Promote gift cards on your website and in person, and be sure to let people know about them during phone calls, too.
- Update your website.
New dishes should be on the website for online orders as soon as they’re available. Google will be able to add your seasonal information to easily accessible local search result pages. Also, don’t forget to update your hours of operation on your Google business page, if you have one. Whether you’re open longer hours for the holidays or you’re closing to celebrate, you need to let potential customers know as soon as possible so they can plan ahead. In addition to your Google page, don’t forget to also update your Yelp, Bing, or other business page if you have one – make sure those holiday hours are current!
By implementing these holiday tips for your restaurant phone, you can streamline operations, enhance customer experience, and make the most of this busy season. Don’t let missed calls or long wait times tarnish your restaurant’s reputation – leverage technology and best practices to ensure a smooth and efficient phone system that leaves customers satisfied and eagerly looking forward to their dining experience.
Looking for a great phone automation system that will make the holidays more efficient than ever? Find more information on Reachify here.