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How The 4 Ps of Marketing Impact Sales and Promotion

In a previous blog article, we covered the 4 Ps of Marketing Your Menu. There, we discussed how this common marketing strategy could help you improve your menu. This time, we’re going to discuss how each of these 4 Ps impacts sales and promotion of products (the food you’re selling).  The 4 Ps of marketing, […]

Why You Need To Update Your Restaurant Technology

Upgrading, changing, or adding some kind of technology solution to your restaurant can be difficult. What if it doesn’t fill all your needs? What if it ends up not working down the road? What if your employees or customers hate it? What if it costs too much? How often does it break down or have […]

How to Get Started On Social Media Marketing

Last week, we talked about how you can choose which social media platform to focus on. By now, you have probably accepted that social media isn’t going away. In fact, it’s crucial for communicating with customers, showcasing your menu, and attracting future customers. You may have a social media account set up. You may have […]

5 Questions Your Customers Are Asking

Your customers are mentally tallying your business the entire time they’re in contact with you, from the moment they call or see your online menu, to walking through the doors, to when they leave. Every touchpoint is important to their experience and whether or not they’ll return. Here are five important points for you to […]

4 Ps of Marketing Your Menu

You may or may not have heard of the 4 P’s of marketing: Product, Price, Place, and Promotion. As you’re focused on selling food in your restaurant, perhaps you don’t feel that these principles can still apply the same way to your business. Maybe you can’t think of any way to make them work for […]

7 Tips to Handle Social Complaints, Bad Reviews and Negative Posts

Whether you have a social presence or not, you have to be aware that people are talking about you on social media. Hopefully, they’re giving glowing 5-star reviews every time they leave your restaurant. However, reality is different. Even if you’re doing everything right, sometimes angry customers leave negative reviews, or, worse, do their best […]

Work the System – Call Deflection Strategies

[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Well, you’re ready to take the next step in your business – automated phone systems. Roughly 85% of people whose calls you […]

What is VoIP?

VoIP is a term that’s tossed around pretty commonly these days, whether in business circles or even in regular conversation. You don’t want to sound like you’re incompetent in these conversations, so here’s a quick guide with everything you need to know about the absolute basics of VoIP. VoIP stands for voice over internet protocol. […]