Do you feel like your restaurant has plateaued? Here are 12 things you can do to get people into your business.
- Optimize your online presence – Make sure your restaurant is listed on popular review sites, social media platforms, and search engines to increase your visibility and attract potential customers. If you don’t have a website today, even if your restaurant is a small business in a small town, you will not be found by new customers.
- Create mouth-watering content – Share appetizing photos of your dishes and behind-the-scenes videos on social media to entice hungry customers and make them eager to visit your restaurant. Photos are easy to share online and can spread the word very quickly!
- Offer exclusive promotions – Reward loyal customers and attract new ones by offering special discounts or promotions that are only available through your website or social media channels. This encourages loyalty and order repetition.
- Collaborate with local influencers – Partner with popular food bloggers or local celebrities who have a large following in your area. They can help promote your restaurant and generate buzz among their followers.
- Host themed events – Organize unique events such as live music nights, trivia nights, or special tasting menus to create a memorable dining experience that sets you apart from competitors and creates excitement from people who may not otherwise come to your establishment.
- Engage with customer reviews – Respond promptly and professionally to both positive and negative reviews online. Show that you value customer feedback and are committed to improving the dining experience. Customers appreciate being heard.
- Implement a referral program – Encourage satisfied customers to refer their friends by offering incentives such as free appetizers or discounts for every successful referral they make.
- Utilize email marketing – Build an email list of interested customers who opt-in to receive updates about new menu items, upcoming events, or exclusive offers. Use this platform to stay connected with them regularly. This way, you can always keep your restaurant on their mind.
- Collaborate with other businesses – Partner with complementary local businesses such as wineries, breweries, or dessert shops for cross-promotion opportunities that will expand your reach within the community.
- Monitor missed calls efficiently – Use Reachify’s restaurant phone system to handle missed calls effectively during busy meal times, ensuring that no potential customer inquiries are missed while allowing staff to focus on serving guests and providing excellent service in the dining area. Want to know more about how Reachify’s system works and how it can revolutionize the way you do business? Learn more here.
- Run contests or giveaways on social media – Engage with your audience by running fun contests or giveaways on platforms like Facebook and Instagram. Encourage customers to share posts or tag friends for a chance to win free meals or discounts at your restaurant.
- Offer a unique dining experience – Differentiate your restaurant by offering something unique, whether it’s a special theme, interactive cooking stations, or personalized customer experiences. Give customers a reason to choose your establishment over competitors in the area.
